responsibility

ingredients

a natural taste, always

water

The water used in our original fruit juice drink is constantly monitored and tested. Our quality team runs rigorous microbiological and chemical tests on the water before it is used.

Fruit Juice

Depending on the flavour, we use a finely balanced mix of fruit juices. The fruit juice content of the Original Capri-Sun is usually around 10 – 12%. Apart from the vitamins that we add into our Multivitamin variety, all of which come from natural sources, it is the naturally occurring vitamins in our fruit that infuses our drinks with vitamins.

Sugar

The sugar used in our Original Capri-Sun not only sweetens our fruit juice drink but it also enhances and deepens the natural fruit flavour and helps to preserve our drink naturally.
Capri-Sun has been on a sugar reduction journey since we first hit the shelves in 1969. Most 200 ml pouches contain less than 8.8 grams of sugar per 100ml: that is less than an equivalent drink of pure fruit juice.

Stevia

In a few markets, we have further reduced the sugar content of our Original Capri-Sun range by using a sweetener from a natural source: Stevia (or steviol glycosides). This is extracted from the leaves of the stevia plant. It contains no calories and offers a sweetness that is as much as 300 times more powerful than sugars.

Natural Flavours

To enhance the natural fruit juice taste, we use only flavours that come from a natural source.

Ascorbic Acid

More commonly known as vitamin C, we use small amounts of ascorbic acid to act as an antioxidant and preservative.

How we make capri-sun

When Rudolf Wild launched Capri-Sun in 1969, he aimed for a natural, portable fruit juice. Since then, we've proudly kept our Original Capri-Sun free from preservatives, artificial flavours and colours, sticking to a simple ingredients list for that timeless taste.

Capri-sun's sugar reduction journey

While sugar is a vital energy source, playing a significant role in nutrition, Capri-Sun has been on a sugar reduction journey for a long time now.

In the last years we have reduced the sugar content of our main recipes by 2g, making them now on average 8g of sugar per 100ml. In some countries, for example the UK, our recipes contain 4.4g of sugar per 100ml thanks to the addition of the natural sweetener Stevia.

We also introduced a broad portfolio of choice, including the ZERO sugar offer, in order to give consumers the possibility to make their own choice.

How does Capri-Sun stay fresh without preservatives?

The secret to how our drinks stay fresh for so long without using preservatives lies in our pouch. Our Original fruit juice drink is poured into the pouch at a temperature of over 80°C. The special protection offered by our pouch ensures we don't need to add preservatives or other artificial ingredients.

frequently asked questions

If you still have questions or want to know more about our efforts, take a peek below.

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